Business case
Sügro
How Centralized Data Management Made It Easy for Sügro to Act Responsibly
Danmark
Operational Market
EUDR & CSRD
Regulations
+150
Active Suppliers on the Platform
Food & Beverages
Industry
Project Summary
Sügro, a leading full-service supplier in Denmark's convenience sector, partnered with prduct.com to enhance their responsible procurement practices and ensure compliance with CSRD and EUDR regulations. Through prduct.com’s platform, Sügro centralized its supplier data, implemented critical policies, and gained insights for better batch management, traceability, and risk control.
Challenge
Sügro faced the challenge of managing a diverse range of over 5,000 products while navigating complex regulations like CSRD and EUDR. With over 150 active suppliers on the platform, the company needed a streamlined solution to manage supplier data, ensure traceability, and comply with evolving legislation. Prioritizing critical tasks and ensuring supplier compliance were key challenges.
Solution
By collaborating with prduct.com, Sügro gained a centralized overview of supplier data, including suppliers not registered in their ERP system. prduct.com helped Sügro distribute policies (such as deforestation-free product commitments), integrate systems for batch management, and provide traceability throughout the supply chain. The platform also facilitated risk analysis and due diligence processes to mitigate supplier risks and ensure responsible sourcing.
Result
Sügro is now better equipped to comply with CSRD and EUDR regulations and manage a responsible value chain. The company has achieved full traceability, successfully implemented deforestation-free policies, and reduced risk exposure. Additionally, Sügro has positioned itself as a sustainable and compliant market player, enhancing its brand reputation in the process.
Next steps
Sügro will continue to upload data for EUDR and EPR compliance and further integrate prduct.com’s platform with their systems to enhance their supplier and risk management capabilities. The company will also focus on maintaining compliance as regulatory requirements evolve.
Key Learnings
Centralized Data Streamlines Compliance and Supplier Management
By centralizing supplier data in one platform, Sügro efficiently manages over 150 active suppliers and simplifies compliance with complex regulations like EUDR and CSRD, reducing manual efforts and improving traceability.
Clear Policy Implementation Enhances Sustainability Practices
Distributing policies, such as a deforestation-free product commitment, through prduct.com ensures suppliers are aligned with sustainability goals and regulatory requirements, fostering a responsible supply chain.
Risk Management and Due Diligence Strengthen Resilience
prduct.com’s platform provides tools for risk analysis and due diligence, enabling Sügro to reduce exposure to potential supplier risks and maintain a responsible and sustainable value chain.
"With Prduct, we have found a partner that can both guide us and provide a digital solution."
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"This has enabled us to manage the quality and compliance processes in our procurement more efficiently and ensure that we can always provide the necessary documentation our customers demand, quickly and accurately."
Henning Limborg
Chief Executive Officer at Sügro A/S
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"As a supplier to Sügro, the process of signing the CoC was smooth and user-friendly."
Kathrine Kjærulff
Key Account Manager - Nestlé Danmark
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"As a supplier to Sügro, it worked out great and was easy to sign the Code of Conduct."
Bo Sørensen
CEO - HAAHR&CO
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"As a supplier to Sügro, signing the Code of Conduct was a fine experience."
Kristian Pedersen
Purchaser at AGK Nordic
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